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Blockbuster Just Tweeted for the First Time Since 2014

Anyone have “Blockbuster tweeting again” on their 2020 bingo card?

Blockbuster First Tweet 2020
PERTH, AUSTRALIA - March 13, 2019: The last Blockbuster video store in Australia closing down in the suburb of Morley

If it took Jesus three days to rise from the dead, Blockbuster taking six years to do the same on Twitter makes a whole lot of sense.

Just before noon on Tuesday, the defunct movie rental chain posted a tweet saying “Just checking in.” If whoever runs the handle happened to be frozen in carbonite like Han Solo all this time, they sure as heck couldn’t have picked a worse time to get reanimated. Then again, Blockbuster isn’t exactly known for its good timing or business acumen. Remember when the company had the chance to buy Netflix for $50 million? We do.

Now Netflix is worth $210 billion, while Blockbuster has been reduced to just a single location in Bend, Oregon, which is apparently being offered for sleepovers via AirBNB.

So if anyone has “Blockbuster tweeting again” on their 2020 bingo card, please proclaim “That’s a bingo!” and come forward to claim your prize.

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