Studio Movie Grill Announces New Los Angeles-Area Dine-In Theater
And what inevitability are we speaking to in this case, you ask? The unabated rise and unmitigated spread of dine-in movie theaters, of course.
Fans of this site know we’ve given plenty of real estate to our favorite dine-in movie theater in America, Alamo Drafthouse. Their food and beer selection, along with a strictly enforced no talking and no texting policy, blow all other “traditional” movie theater chains out of the water. However, Alamo isn’t the only theater chain living by this mantra, and other are taking root.
The new theater complex will be 60,000 square feet featuring 10 screens and will be built on the former location of the MGN 5-Star Cinema, located near the Glendale Galleria. The project is expected to finish late this year. The Glendale multiplex will join six other Studio Movie Grill locations in California: Monrovia, Simi Valley, Downey, Redlands, Rocklin and Bakersfield.
CEO Schultz said that despite the rise of streaming in home entertainment, the chain hasn’t seen drops in attendance. “It’s more and more important we’re replicating the comforts of the home where you create this hospitality experience combined with great content,” said Schultz.
Similar to other similar theater chains, the new theater will feature luxury recliners with heated seats, cooling cup holders, table lights, adjustable headrests and an upscale bar in the lobby.
“What’s special about this location is that Glendale is going through this nice transformation and really embracing its roots with artistic expression,” Schultz told Variety. “I would think about this as a community gathering spot.”
The opening will come just a few months after the Alamo Drafthouse opened its downtown Los Angeles location, bringing a lobby bar and in-theater dining to the area. Glendale, which is home to the Pacific Glendale 18 Theaters at the Americana shopping center, is located nine miles north of central Los Angeles.